In this 30 second hero video for Capsana, a government-funded company focusing on health of citizens, the goal was to use the two iconic bars of the "Pause" symbol in a myriad of ways to remind cellphone users to take breaks sometimes.
Client: Capsana
Agence: Lg2
Direction: Vincent Raineri
Director of Photography: Simon-Pierre Gingras
Art direction: Rodrigo Sergio Eguren Raez and Vincent Raineri
Production: Rodeo
Producer: Elisa Berthiaume
Executive producer: Myriam Girouard
Set Assistants: Marilyne Gauthier-Leduc and Vanessa Jackson
Editing: Vincent Raineri and Sebastien Camden
Motion Design: Sebastien Camden
Illustrations: Elizabeth Laferrière
Cel Animation: Vincent Hurtu
MUA: Maina Militza
Stylist: Rima Chahine
Music and Sound Design: Michaêl Anctil
Sound / Post-Production: BLVD
Colorist: Simon Boisx
Image Editing: Pénélope St-Cyr Robitaille
Voice Over: Eli Rose